Glossary
Un glossario chiaro, essenziale ed accurato, per aiutarti a comprendere meglio il linguaggio del marketing e della pubblicità.
Glossaries
| Term | Definition | 
|---|---|
| KPI | 				 KPI is the acronym for Key Performance Indicator. It is a quantifiable metric that a company uses to measure and evaluate the effectiveness of its activities against pre-established strategic and operational objectives. In short, KPIs answer the question: "Are we succeeding in reaching our goals?".  | 
			

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